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在南昌，提起王士清，知道的人可能不多。但如果打听“王阿婆”，很多人马上就会想到南昌市第六医院的王大夫。在南昌中医界，王大夫的医德医术都有口皆碑。正因为王大夫医术高且为人和蔼亲切，具有古道热肠。久而久之，她的原名王士清已很少有人提及，人们都尊称她为“王阿婆”。如今，经过“王阿婆”及其三代传人八十多年坐诊行医的艰辛付出，“王阿婆”这个名字已经不单纯是一种称呼，而是成了南昌地区独具特色、卓有疗效的中医儿科品牌的代名词。“王阿婆”虽已去世多年，但她的医德医术，人们仍在传诵。<br><br> 然而在对“王阿婆”的知识产权保护道路上，王阿婆老人的后辈们算是费劲周折。<br><br> 早在2003年12月22日，王朝光先生就向国家商标总局提交了第五类人用药商品上“王阿婆王士清”商标的注册申请，最终被商标总局驳回。<br><br> 2011年8月份，王阿婆的后人王然运先生（现任北京光影互动展览展示有限公司总经理）向创意管家讲述了作为后辈，想要保护家族知识产权的迫切愿望，但有之前的驳回记录，显得有些许无耐。<br><br> 在持续半个月电话沟通之后，王先生来到了创意管家，就王阿婆商标保护一事从中午一直谈到晚上八点多。<br><br> 创意管家分析认为，2003年由王朝光先生申请在第五类中的王阿婆商标为组合商标，其中包括王阿婆老人的肖像及王阿婆王士清文字，经过查询，并无在先申请的近似商标。由此推断此商标驳回的原因有二：<br><br> 一是商标中含有人物肖像，且申请人未提供任何许可证明文件，涉嫌侵犯其肖像权。<br> 二是商标中含有公众人物王士清老人的姓名，且申请人未提供任何许可证明文件，涉嫌侵犯其姓名权。<br><br><strong>最终确定保护方案：</strong>将王先生亲笔写的王阿婆汉字注册在国际分类表第四十四类的医疗服务项目中。<br> 此商标于2011年8月24日提交注册申请，2012年8月20日顺利通过商标局初步审定并公告。<br> 目前王阿婆商标的全方位保护工作已经按计划开始实施。<br><br><strong>创意管家点评：</strong><br><br> 在企业申请商标的时候，大多会考虑价格因素，通常会认为自己去商标局申请能够节省几百元的费用。但其实，专业负责的商标代理公司的主要工作并非仅仅整理填写资料，上报商标局那么简单，更重要的是结合客户的自身情况给予合理的建议。看似多花了一些钱，实际则是为企业节省了成本。否则商标一旦被驳回，交给商标局的官费也就白花了。</p><p> </p><p> <strong><span style="background-color: #ff0000">请勿抄袭，如需转载，请注明出处！</span></strong></p> </div> <div class="nextPre"> <ul><li class="next">下一篇：<a href="20121213172515.htm">组合商标注册须谨慎</a></li> <li class="next">上一篇：<a href="20120918114423.htm">三元养生堂，找专业的人做专业的事</a></li> </ul></div> <div class="back clearfix">  <div id="ckepop"> <span class="jiathis_txt">分享到：</span> <a target="_blank" class="jiathis jiathis_txt jtico jtico_jiathis" href="https://web.archive.org/web/20170416001312/http://www.jiathis.com/share" style=""></a> <script charset="utf-8" src="https://web.archive.org/web/20170416001312js_/http://v2.jiathis.com/code/jia.js" type="text/javascript"></script></div>  <a href="javascript:history.back(0)">返回</a> </div> <ul class="newsTj clearfix"><li><em>·[2012-12-13]</em><a href="20121213172515.htm" title="组合商标注册须谨慎">组合商标注册须谨慎</a></li> <li><em>·[2012-09-18]</em><a href="20120918114423.htm" title="三元养生堂，找专业的人做专业的事">三元养生堂，找专业的人做专业的事</a></li> <li><em>·[2012-09-18]</em><a href="20120918113902.htm" title="对待他人抢注商标，创意管家有一套！">对待他人抢注商标，创意管家有一套！</a></li> <li><em>·[2012-09-18]</em><a href="20120918112920.htm" title="不花冤枉钱，就是在为企业挣钱！">不花冤枉钱，就是在为企业挣钱！</a></li> <li><em>·[2012-09-18]</em><a href="20120918110426.htm" title="专业建议，让不可能变为可能">专业建议，让不可能变为可能</a></li> </ul></div>  </div> </div> </div> <div class="foot"> <div class="navBt clearfix"> <div class="b clearfix"> <strong>友情链接：</strong> <p> </p> </div> </div> <div class="footBar"> <a href="/web/20170416001312/http://tm-chn.com/about/news.htm">公司动态</a> | <a href="/web/20170416001312/http://tm-chn.com/about/">关于创意管家</a> | <a href="/web/20170416001312/http://tm-chn.com/contact/">联系创意管家</a> | <a href="/web/20170416001312/http://tm-chn.com/webMap/">网站地图</a> </div> <div class="copy"> <dl class="clearfix"><dt> <p> <a 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